And so the eon8 ruse ends…
Posted 2045 days ago by Alex in Interesting Links, Internet
Well, over 24 hours and almost 1000 unique hits (that’s a lot for my site) later, the truth is revealed. Turns out, it was just some 23 year old guy from Florida, named Mike, playing a trick on the masses of the internet.
Eon8.com was a work of pure genius. It accomplished exactly what it set out to do; act as a social experiment to guage the reactions of the masses. Whether or not you felt let down after the whole thing finished, is up to you. But I for one, think it was a great hit. It was a wrench thrown into the machine of mundane internet browsing. People all over the world were posting on forums, IRC channels and AIM chat rooms trying to figure out exactly what was going on. And I’ll be the first to admit, there were some pretty obscure ideas thrown around, but all in all, the major consensus was that it was probably a viral marketing campaign.
Applying occam’s razor, the advertising bit was probably the reason for the whole thing, but something about it didn’t sit right with me. It didn’t have advertising written on it. Maybe if there were a bunch of AdWords posted on there, I could have understood, but it didn’t have that kind of large-scale “HAHA we tricked you!” feel. Oh well, in the end, no one was adversly affected by the whole thing, save for a few sleep-deprived geeks. Whether or not you’re pissed is up to you, but I for one can accept the fact that I was an unknowing pawn in Mike’s social experiment. No harm, no foul.
If you would like to read up on the history of www.eon8.com you can see my previous post, eon8.com — WTF!?!
By the way, if anyone’s interested, you can get some merchandise at cafepress.
Here are some screenshots from the resulting page:
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A screenshot of the deployment page of eon8.
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Eon8.com stats since 2005.
Here is all the information which was posted under the “Reveal the Truth…” link in the above picture:
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